The Rise of Non-Alcoholic Wine: It’s More Than Just a January Trend Chris Lehoux, January 18, 2026 Non-Alcoholic Wine Is Booming Non-alcoholic wine has long been viewed as a lackluster alternative to traditional wine, often seen as a drink for children at special occasions or a compromise for those who want to partake without the alcohol. However, this perception is shifting rapidly. With drinkers increasingly seeking moderation, the market for non-alcoholic options is expanding significantly. As of January 2026, the non-alcoholic wine market experienced a remarkable growth of 29.1%, whereas overall wine sales have dropped by 4.9%, according to NielsenIQ. Companies like ALTR are revolutionizing how alcohol is removed from wine, using advanced techniques that retain qualities except for alcohol, and producing a variety of options for consumers. The Evolution of Non-Alcoholic Wine Styles The terminology surrounding non-alcoholic wine has broadened. It now includes several distinct styles: Never-Fermented Wines: These rely on grape must, verjus, or botanicals to create structure and flavor. Partially Fermented Wines: These contain some alcohol and preserve the aromas and sweetness of the grape during fermentation. Dealcoholized Wines: These begin as fully fermented wines, with alcohol removed through methods like vacuum distillation or reverse osmosis. Each approach has its benefits. Never-fermented wines can be crafted precisely for flavor, while partially fermented options maintain an approachable character for lighter meals. Dealcoholized wines retain the complexity of the original wine, providing a rich experience even without the alcohol. Noteworthy Non-Alcoholic Wines to Try Some standout non-alcoholic wines include: Serena Mode 0.0: Produced by Miguel Torres in Chile, using spinning cone technology to preserve fruity character and freshness. Giesen 0%: This New Zealand offering follows similar methods to ensure quality and flavor. Missing Thorn: Crafted by Aaron Pott in California, this wine uses a careful distillation process to enhance its natural flavors. Tomorrow Cellars: Featuring varietals like Petite Sirah and a Sparkling Blanc de Rhône, this producer offers complex flavors without alcohol. German Innovations in Non-Alcoholic Wine Germany has a notable history of innovating in the non-alcoholic sector, experimenting with reduced-alcohol and alcohol-free wines for over a century. Producers like Leitz and Loosen Brothers have developed wines that retain vibrant flavors and acidity, making them excellent choices for those avoiding alcohol. Non-alcoholic wines have evolved beyond just January resolutions. When meticulously crafted, they contribute a rich narrative to the history of wine, allowing enthusiasts to engage in wine culture without the ethanol content. About the Author: Chris Lehoux Meet Chris Lehoux, an experienced wine connoisseur and dedicated blogger with a deep passion for all things wine-related. With years of expertise in the industry, Chris shares insightful wine reviews, valuable wine tasting tips, expert pairing advice, and captivating tales of vineyard visits. Join Chris on a journey through the world of wine, where every sip is an adventure waiting to be savored! Wine