Advocacy Advocating for Authentic American Wine: A Call for Improved Truth in Labeling Chris Lehoux, April 14, 2026 In the current environment of trade wars, where protectionism and tariffs dominate discussions, the wine industry faces unique challenges. Understanding the importance of a wine’s origin is crucial, especially as consumers become more discerning. However, while labeling laws exist to protect this principle, a significant loophole remains: wines labeled as… Continue Reading
Old Vine Registry Global Old Vine Registry Hits Milestone with Over 10,000 Vineyards Registered Chris Lehoux, March 26, 2026 In a remarkable accomplishment for the wine community, the Old Vine Registry has surpassed 10,000 registered vineyards in just three years, achieving this milestone ahead of its original goal set for June 2027. The registry, which aims to document the world’s oldest vineyards, was launched as a crowdsourced initiative in… Continue Reading
Old Vine Conference Unlocking Potential: What It Will Take to Establish Old Vines as a Distinct Commercial Category Chris Lehoux, January 19, 2026 Those of us dedicated to preserving and studying old vines understand this fundamental truth: the longevity of most old vineyards globally depends on their financial viability for growers. To better support these vineyards, we must explore two main avenues: government or third-party financial incentives to maintain old vines, or increasing… Continue Reading
Activities &Amp; Events Wine and Culinary Stars Unite to Support the Brave Journey of a Girl Named Rayas Chris Lehoux, December 4, 2025 In a heartfelt display of solidarity, the wine and food community has come together to support an inspiring young girl named Rayas. Her story began with severe headaches and vomiting, which led to an urgent trip to the ER. In the ensuing months, what initially seemed like a routine issue… Continue Reading
Michelin Guide Understanding the Latest Moves of the Michelin Guide: What’s Really Happening? Chris Lehoux, October 14, 2025 In an unexpected announcement, the Michelin Guide revealed its plans to begin rating wines, a move that has left many in the industry puzzled. This information surfaced during a press event rather than from a formal press release. It’s notable that Michelin owns the Robert Parker’s Wine Advocate, making this… Continue Reading
Central Otago Exploring the Mystery: Why Quartz Reef Remains Unpurchased Chris Lehoux, October 5, 2025 While my primary focus is on the sensory aspects of wine, I also find the business side intriguing, especially as wineries frequently change hands, particularly in difficult times for the industry. It’s commonly expected that wineries, especially well-known ones, don’t remain on the market for long. However, Quartz Reef Winery… Continue Reading
Conference Top Reasons to Apply for the Wine Writers’ Symposium: Elevate Your Craft and Connect with Industry Experts Chris Lehoux, October 2, 2025 The wine industry thrives on dreams—whether it’s the dream of enjoying a glass, crafting fine vintages, or writing about wine. For those aspiring to write about wine, the upcoming Wine Writers’ Symposium offers a unique opportunity to connect, learn, and grow. Reflecting on past experiences, the author recalls an impactful… Continue Reading
Germany I’ll Drink to That!: The Journey of Peter Jakob Kühn – Finding Quality Amidst the Pain Chris Lehoux, August 15, 2025 A recent episode of the I’ll Drink to That! podcast features Peter Jakob Kühn, the retired vintner from Weingut Peter Jakob Kühn, located in Germany’s Rheingau region. Kühn took over the family winery in 1979 and immediately initiated a series of transformative changes. His innovations included modernizing the winemaking facility,… Continue Reading
Old Vine Registry Celebrating Two Years of The Old Vine Registry: Join Our Special Webinar! Chris Lehoux, June 21, 2025 June 26th will celebrate the second anniversary of the Old Vine Registry, a project that has grown significantly, now boasting tripled contributions from volunteers worldwide. The aim is to register 10,000 vineyards by this time next year. To commemorate this milestone, a webinar will take place on June 26th at… Continue Reading
I'll Drink To That Cheers to Insight: Winemaker Matt Dees on Understanding Grapevine Psychology Chris Lehoux, April 3, 2025 A new episode of the I’ll Drink to That! podcast highlights the insights and enthusiasm of winemaker Matt Dees, known for his work at California wineries including JONATA, The Hilt, and The Paring. Matt’s enduring passion for winemaking, despite the industry’s numerous challenges—such as tariffs, fluctuating land prices, and climatic… Continue Reading